This session will ditch the usual talking points and get real about what’s coming, what’s working—and what’s not—in connected TV. Expect differing takes, bold predictions, and surprising common ground as they unpack what it actually takes to drive revenue and results across the ecosystem.

Tammy Blythe Goodman, VP, Brand Marketing & Communications, EX.CO
Lori Goode, CMO, Index Exchange

Frances Callaghan, Head of Product Commercialization, Roku

Megan Jones, Chief Media Officer, Digitas

Moderator: Mike Shields, Founder, Next in Media

The digital advertising landscape is entering a time of rapid change. Hear from Darline Jean, Google’s Managing Director of Global Publisher Platforms, as she discusses the critical trends reshaping how media is bought and sold, from the rise of curation and evolving buyer-seller relationships to the profound impact of AI on user behavior and advertising workflows.

Darline Jean, Managing Director of Global Publisher Platforms, Google
Moderator: Jon Watts, MD, CIMM

With the digital advertising landscape undergoing rapid change, the promise of personalized advertising faces new challenges and opportunities. Our expert panel will explore how the industry can best adapt to these shifts—including the growth of curation, evolving buyer-seller dynamics, and the influence of AI—to effectively deliver truly personalized advertising experiences.

Paul Shepherd, CEO, Annalect & Investment, APAC, Omnicom Media Group

Miles Fisher, Sr. Director, Global Ad Platform Partnerships & Business Development, Roku

Serge Matta, President, LG Ads
Moderator: Darline Jean, Managing Director of Global Publisher Platforms, Google

 Retail media is at an inflection point, reshaping how brands connect with consumers across a fragmented, fluid purchase journey. In this session, explore how commerce data can power smarter targeting, personalization, and measurable outcomes—even beyond the cart. Attendees will gain actionable strategies to unify RMN efforts and turn cross-channel inspiration into instant, scalable results.

Adam Silverblatt, Head of Off-Platform Ad Sales & Strategy, Instacart

The rapid growth of retail media has introduced more complexity than clarity, with hundreds of networks now competing for brand dollars, each with different standards, tools, and signals. This session brings together leaders from Instacart and top retail media agencies to unpack how they’re cutting through the noise to drive performance, scale, and clarity. Hear how collaboration, commerce data, and unified measurement strategies are reshaping the way brands engage shoppers across platforms.

Adam Silverblatt, Head of Off-Platform Ad Sales & Strategy, Instacart

Jeff Daniel, GM, Retail Data Partnership, The Trade Desk

Brian Monahan, Global Client President, Head of Retail Media Solutions, Dentsu
Moderator: Tameka Kee, SVP, CIMM

As the advertising ecosystem grows increasingly complex, supply path optimization has become critical to improving transparency, efficiency, and outcomes for brands. This panel brings together senior leaders from top agencies and platforms to explore how closer collaboration between publishers and agencies—and reducing reliance on intermediaries—can drive better value for advertisers. Panelists will unpack actionable strategies for navigating today’s fragmented media supply chain and share how SPO is evolving as a cornerstone of modern media investment.

Kelly Metz, Chief Investment Officer, Spark Foundry

Denise Ocasio, Executive Director, Investment, Mindshare, a WPP Media brand

Ben Hovaness, Chief Media Officer, OMD Worldwide

Kris Magel, Head of Global Agency Partnerships, FreeWheel
Moderator: Mike Shields, Founder, Next in Media 

In today’s dynamic media environment, the need to authentically connect with young, digitally fluent audiences has never been more critical for brands. In this timely conversation, Tim Natividad—newly appointed President of U.S. Advertising Sales at TelevisaUnivision—shares early reflections on joining the world’s leading Spanish-language media company and the broader trends shaping opportunity in the market. From streaming and culturally resonant storytelling to cross-platform scale and measurable impact, Tim will explore the forces driving the next era of brand growth—and how TelevisaUnivision is uniquely positioned to help marketers meet the moment.

Tim Natividad, President of US Advertising Sales and Marketing, TelevisaUnivision

Moderator: Mike Shields, Founder, Next in Media